Encouraging supporters to email their elected representatives is a great way to show strength of feeling and influence the political process.
However, when coordinated campaigns are recognised by elected officials and stakeholders, they do not engage with the content in the same manner. Because templates are fixed, personal concerns cannot be expressed or emphasised.
CampaignMail creates unique content by default
CampaignMail generates emails that are both specific to the individual constituent while at the same time conveying the overall message of the campaign.
From your template, Artificial Intelligence generates emails that are both specific to the individual and convey the message of the overall campaign - but unique to individual supporters.
CampaignMail in action - stopping draconian legislation in local authorities
We recently worked with a trade union to help their supporters lobby local government leaders not to use minimum service level legislation in their councils. Supporters used CampaignMail to contact the leaders of 130 different local authorities across the UK and won commitments from many of the largest councils - including Glasgow and Leeds City Council - not to use minimum service level legislation.
